Please don't let this happen in UO.....
oh man, imagine a Mc donald's add on a billboard in ultima.
REALLY doesnt fit. they do this, im out.
They could always do ingame advertising in UO in a more subtle way.. maybe even a bit of tongue in cheek humour like a tapestry labelled "An Intricately Woven Tapestry of Three Men Engaged in acts of Drunken Revelry", and when you double clicked it it'd open a browser window and take you to the Budweiser website. Or whatever beer it is you Americans drink.
The ads will initially appear in Battlefield 2142, apparently because gamers from the future have traveled back in time to tell EA that combat is only realistic when it features billboards promoting Visa.
Obviously a fantasy game like UO is off-limits. The fact is, advertising (particularly TV ads) has to change, and product placement is the way to go. I would much rather see a 'McDonalds' billboard in my FPS game than be forced to close a pop-up of the same nature, anyway.
As long as they don't go absolutely overboard with it, I think it's permissable.
Perhaps the heralds or town cryers will incorporate a bit. "Stay at the Excalibur when visiting Las Vesper! Dine at Medieval Times!" *groans*
CatHat UO Character/Environments Artist
I would much rather see a 'McDonalds' billboard in my FPS game
FPS - it begs the question - "can i blow the bejezus out of the billboard in an act of collateral damage" or will the sponsor demand his or her ad be bullet hole/damage/scorch mark free.
Hi, CatHat. I'm going to mention this to you since I bet you'll have a voice in how advertising art gets done (if it happens).
Remember Ultima Savage Empire? That was a wonderful and delightful example of real life references being worked into the Ultima Game.
People like the three stooges, for example, were actual NPC's in a pseudo-prehistoric Ultima game, and I loved it.
I bet you could make advertising be delightful, too.
yes, let's put up advertising billboards, but also, let's make a use for those new vet reward cannons.
wouldnt take a few vet players long to wipe out all the advertising. and destroying billboards gets you a 1:100 chance of getting a rare ingame coupon for a free happy meal at McDonalds
Now there's a delicious artie!